Pat Lee wants to mobilize US iPhone users to lobby Apple to drop its exclusive deal with AT & T. So he made the video above, in the style of the Apple-AT & T commercials.
Want to add your voice to Pat Lee’s voice? Tell Apple.
And in the bigger picture, first Dave Carroll did United Breaks [...]
Etsy, the marketplace for handmade arts and crafts, has launched a contest for its users to make its TV ads.
Attention all artists, videographers, film students, DIY addicts, advertising students, home video makers, professionals, camera nerds and other creative members of the Etsy community: here’s your chance to show the world how talented you are, and [...]
SUMMARY
User-generated ads are not new to the Super Bowl. Doritos heavily promoted its user-generated ads, and according to The Nielsen Company, Doritos placed the second and third best-like ads in this year’s Super Bowl. AdHack is one option for creating people-powered ads all year round, for any brand. AdHack is an online community where ad [...]
People-powered advertising can be a double-edged sword.
People can be dangerous. They get ideas. They can have opinions beyond the boundaries of brand guidelines. Brand guidelines?
People can have dangerous ideas. They can be creative with their tools. Their dangerous ideas and opinions can fuel their passion in unpredictable ways.
People can build dangerous ads. They can make [...]
Motrin launched this ad:
Moms felt annoyed by the patronizing tone of the ad. If you’re wondering why, consider the additions of the phrase ’seems to be in fashion’ and the word ’supposedly’ to the copy. Can those not be condescending?
Someone from the site Imperfect Parent decided to take matters into their own hands and reply [...]
AdHack Roundup #19: Back to Cool Specials
Welcome to the AdHack Roundup #19, a wallop of AdHack news.
Are your friends hip to the hack? The AdHack, that is. Bring them along. It’s better when you share. There’s plenty to go round.
For instance, in this issue we gots:
Big AdHack video commissions: eMarketing 101 and Dreambank
Fall Producers’ Dinner: [...]
AdHack is the marketplace for advertising creative.
Ad Buyers:
Learn how to find and buy new Ad Creative.
Ad Creators:
Learn how create and sell your Ad Creative.
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