Last week we wondered Will Ad Buyers Buy New YouTube? And we asked 2 questions:
Will ad buyers only buy ad inventory paired with ‘professional,’ sanitized, certified content? And, if so, why? Their audiences seem to have no trouble with the messy rest of the web.
Is YouTube redesigning its website and segmenting user-generated content from what [...]
In all the recent chitty chat about buildling businesses for online advertising (mostly around YouTube) I don’t understand a recurring rhetorical glissage that keeps appearing:
“But the problem with video ads may not be the ad unit itself but but the underlying content. Brand advertisers don’t want their names associated with random words spoken in videos. [...]
VentureBeat reports that Hulu, the web-TV love child of NBC and Fox, will reveal its ad campaign during Super Bowl XLIII.
So that’s not very interesting.
“Finally, we’ll reveal the secret behind Hulu,” the teaser continues. Finally!
Here’s a guess: the secret will be not so interesting and late coming to market.
Such a spoiler I am.
addthis_url [...]
AdHack is the marketplace for advertising creative.
Ad Buyers:
Learn how to find and buy new Ad Creative.
Ad Creators:
Learn how create and sell your Ad Creative.
© AdHack Blog. Powered by WordPress using the DePo Clean Theme.
