Alex Bogusky reports on the Brammo campaign Shocking Barack That’s the thing about this that’s so fundamentally different than anything that has even a tiny media buy connected. With media you know you’ll get something but here, there is a very real chance that absolutely nothing happens. Yet we were also confident that what we [...]
Last night I heard from a friend about the launch of a new venture — Victors & Spoils. Here’s how they describe themselves: Victors & Spoils is the world’s first creative (ad) agency built on crowdsourcing principles. Our goal is to provide businesses with creative solutions to their marketing, advertising and product-design problems, by engaging [...]
Microsoft Fetes Windows 7 ‘Creators’ — Good-natured push from Crispin Porter touts collaborative nature of new OS. In addition to commercials running on TV and online, the effort includes outdoor and digital banners as well as 7-second Web videos that demonstrate the product’s ease of use. Microsoft will also invite consumers to submit their own [...]
In less than 12 hours you get to join us on AdHack Live for a video chat discussing the new book from Crispin Porter + Bogusky‘s John Winsor and Alex Bogusky called Baked In. To kick off the conversation, a few more details on the book itself and how it extends beyond its covers. The [...]
Reading Bogusky’s six rules for being a media maverick from AdJoke jolted me into a flashback. Remember The Facts of Life? Okay, maybe I’m the geezer now. The title song went: You take the good.You take the badYou take them bothAnd there you haveThe Facts of Life. Bogusky is a myth in the ad world. [...]
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