The claim below from Alex Bogusky is that if you spend your time learning from the past ‘you create a fearful culture where you spend a lot of time looking at where you screwed up.’
Here’s the full video and context.
Why does this make sense coming from the head of an ad agency?
Because the unit of [...]
Like our very own AdHack Live, the folks at Crispin Porter + Bogusky have launched a pretty cool new live web video show called Fearless Q & A.
Here’s the latest episode Tifko:
Watch live video from FearLess Q+A on Justin.tv
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That’s the real topic of the show on ‘portfolios and books [...]
Alex Bogusky reports on the Brammo campaign Shocking Barack
That’s the thing about this that’s so fundamentally different than anything that has even a tiny media buy connected. With media you know you’ll get something but here, there is a very real chance that absolutely nothing happens. Yet we were also confident that what we were [...]
In less than 12 hours you get to join us on AdHack Live for a video chat discussing the new book from Crispin Porter + Bogusky’s John Winsor and Alex Bogusky called Baked In.
To kick off the conversation, a few more details on the book itself and how it extends beyond its covers.
The book is [...]
Reading Bogusky’s six rules for being a media maverick from AdJoke jolted me into a flashback. Remember The Facts of Life? Okay, maybe I’m the geezer now.
The title song went:
You take the good.You take the badYou take them bothAnd there you haveThe Facts of Life.
Bogusky is a myth in the ad world. As chief creative [...]
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