Thought of the decade from Henry David Thoreau’s Walden, written in 1854. Our inventions are wont to be pretty toys, which distract our attention from serious things. They are but improved means to an unimproved end, an end which it was already but too easy to arrive at. I love the phrase ‘improved means to [...]
Back in June and July a little event called the World Cup Finals happened. Okay, it’s biggest event on the planet. Larger than the Super Bowl or the Olympics. To celebrate, we created a bunch of ‘twibbons‘ — avatar overlays for Twitter and Facebook that people could easily add to their profile image. We created [...]
The Grow Conference is coming to Vancouver next week, August 19-21. The schedule is action packed and includes a list of Vancouver adventures on Day 3. And we’re hosting one of them! The details are below. But first, a video the Food Network shot on us foraging food in Vancouver just like we’re going to [...]
Ben Popper of Business Insider interviewed me for an article entitled Top 10 Rules for Crowdsourcing Business Ideas. The article has a great overview of crowdsourcing across industries and purposes with leading examples from successful campaigns and projects. Ben was kind enough to include a few of quotes from an email interview we did last [...]
Last month I presented the slide deck above to an audience for Startup 101. The presentation was part of the Fusion Salon, a day-long segment of Vancouver International Digital Week. And since the slides are pretty lifeless without some narration, here’s some idea of what I said with each of the 7 lessons I presented. [...]
MDC Partners has launched a contest for new marketing firms to submit business plans and win $1-million for 51% ownership of the new firm. “Some will say, ‘It’s a scam,’ and some will say, ‘Let’s spend our lunch hours for the next three weeks putting something together,’ ” he added. “There are always ambitious people [...]
Profitably Navigating the Flood of Digital Content Clients ask us: how do we manage all the digital content out there? How do we find the valuable stuff? How do we report on it all? We now have an answer to solve the problem: the Digital Curation Platform. Here’s the intro: For digital and social media [...]
Yes, welcome! This is the announcement of The Creative Buyer, a new email newsletter from the folks behind AdHack. Which really means me – James Sherrett – because it’s my idea, I’ll be writing the emails and getting your replies. I also founded AdHack and still sign the checks every month. So you’re dealing direct [...]
Ingrid runs Frankenmedia Design. Last week she joined AdHack. Like all creators, she received the AdHack Getting Started Guide. And when she read the guide she had questions. I’m thankful she wrote to me with her questions. Because I thought they were great questions and I thought they were questions that others likely have as [...]
The question — Why do ad agencies care so much about awards? — has been rattling around in my head for the past few weeks. Then today I discovered this little throwaway line from 37 Signals, makers of Basecamp project management software, an application that’s very popular with ad agencies. And it made me wonder [...]
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