The submission round for The Olys has ended, and we have 10 Finalists in our Olympic Ad Contest. Here they are!
COKE’S OLYMPIC TORCH RUN – Paul McNair
Olympic Tickets! – Paul McNair
Go world! – Aaron Smedley
Coca-Cola Polar Bear with the Torch – Clayton Perry
Cleared space. – Aaron Smedley
National Partner: Hudson’s Bay Co. - Kim Werker
Hudson Bay Company, [...]
If we’re going to win more medals, we’re going to need more cowbell!
That’s right. If you want the cowbell app for your phone, you can get it from Bell by going to bell.ca/cowbell. I don’t know about you, but I kind of think we HAVE enough cowbell in Vancouver right now. Everywhere I go, that’s [...]
Great write up from AdFreak — To Hell and Back: EA’s guerrilla marketing campaign for ‘Dante’s Inferno’.
And a great example of how ad campaigns will get executed.
Start small yet with a big vision. Understand the market for your ideas. Test your theories with early efforts. Learn, measure and revise your assumptions with lessons from early [...]
I don’t know about you, but I was so excited when I found out that the Robson Square Ice Rink was going to re-open. Well, we can thank General Electric for that, because of their partnership with the Vancouver 2010 Winter Olympic Games and the Province of British Columbia. Here are a few shots of [...]
Hey folks, Friday Febraury 26th, 2010 at 3:00pm PST is the deadline to submit your photos to our Olympic ad contest, the Olys. If you have any photos of Olympic advertising – it doesn’t matter what kind it is, as long as it’s associated with the Olympics – by all means, please submit it. We [...]
All that’s on anyone’s brain in Vancouver right now is hockey… Hockey, hockey, hockey. So today we’re looking at Nike, who makes the Official Team Canada Olympic hockey jersey.
They’ve also got this “Force Fate” campaign running right now. Which I love. “They say we name our sticks.” Wait, what?
There are some really cool projections on [...]
Omega. They make a snazzy watch. They make an even meaner Olympic countdown clock.
Omega is the Official Timekeeper of the Vancouver 2010 Olympic Winter Games, and they have been the Official Timekeeper for 24 Olympic Games in total! You will see that all of the time clocks, even the ones inside the hockey arenas, are [...]
Panasonic is the official Worldwide Olympic partner for audio and video equipment. In honour of the Vancouver 2010 Olympic Winter Games, they launched a new camera, the red Lumix DMC-ZR1, with the official Vancouver 2010 logo on the face of it.
You’ll notice that all of the large screen TV’s in Vancouver right now, in the [...]
There are only a few days left to submit your photos into our Olympic Ad Awards contest, The Olys. We would like to now introduce the fabulous prizes!
We wanted to come up with a great prize to give to the winners of our Vancouver 2010 Olympic Ad contest, and we wanted it to be something [...]
Since we’re doing The Oly Awards: awards for the best advertising at the 2010 Vancouver Olympics, I’ve been paying a lot of attention to the games and medals.
And the metals have struck me as particularly beautiful — their design, their heft and their shape. Really remarkable and wonderful.
So I did a little research on them [...]
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