AdHack Blog

Posted:
9 September 2009 @ 3pm

By:
James Sherrett

Categories:
Community, Ideas, Process, Storytelling

Seth Godin on Shipping Creative Work and the Lizard Brain

From the 99 percent comes a video of Seth Godin speaking at the 99 percent conference on how successful creative people — those that create change and affect the world — ignore their lizard brain and ship on deadline.

The video is packed with tons of great advice and I’d recommend it to anyone trying to do great work. Some samples:

“You don’t need to be more creative. All of you are actually too creative. What you need is a quieter lizard brain.”

“The genius part is getting the lizard brain to shut up long enough to overcome the resistance.”


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